“If you deprive yourself of outsourcing and your competitors do not, you're putting yourself out of business.” – Lee Kuan Yew?
Adding additional resources to your business is important to your business success. Outsourcing plays an important part. It's all about getting the right balance.
Transcribed Podcast
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Hi I'm Edwin and I'm here with Gareth today we're
going to be talking about
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merging Cultures and collaborative
working b2b inbound marketing agency london. thats way too
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long-winded nothing what he really means
is in Insource Or outsource
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yep and we will find the man of the
question I'm
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what do you think is best you think is
best Do you think it's best to Insource or outsource?
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Or have a mixture?
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I think it depends if you've got a
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already within the bounds of the
organization's you dealt with all you
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are dealing with a team with people who
can represent you in an outsources capacity
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and you'll want to try out the a
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set of new ideas in the b2b lead generation marketing campaigns
like
a spearheaded
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yes then sometimes it can be cheaper
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to use that outsource team to try the market
out for you stop committing
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tool the expense and the extra effort
that training people represent you internally can take business development consulting
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and when when we mean cheaper we don't
mean solely on a monetary value
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No! I'm talking about time
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effort and investment the investment on
should never be underestimated
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it may not be just your time but the time
that you take a group of people
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away from the core function is your
business while you're trying to
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integrate this the person
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this new group for people into it yet
and it's it's a quality service
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that you need to keep the existing
customers who even uses the business
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before him even to develop and in the
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you always trying to put give the
impression of BAU Business As Usual
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and to do that you've got to maintain
that customer focus customer-facing
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it can sometimes be a trial if your
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whole focus is taken away while you
integrate new people to question I have
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What are the key points of choosing an
in-house or outhouse
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strategy alright um if you have
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a and also the crossover as you
mentioned we'll
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so let's say you've got a an in-house
individual connected to internal sales
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person
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well until sales manager they can direct
over
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overall the hard punching
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the coalface smashing the the people who
are
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getting the rocks out of the stone
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they that it does absolutely they can be
your outsource team
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but it can be your tried and trusted
source gentleman or gentle
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all a gentle focal all gentlewoman who
can do all the extra work
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and before we call and end to this podcast
particular focus one thing that people
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traditionally outsource is a lot of their digital marketing yes
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a.m. and then what you can do you can
actually outosurce the whole
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inbound or the whole marketing
structure before you bring in house if
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its success
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well absolutely but I think always with
an overriding managerial role that
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should be in house
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to control the whole thing so that
should never be we asked you6 months go
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to do this
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and now we finally realize that you have
been doing that's right see needs to be
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Projected Managed and needs to have structure in place
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Thank you guys
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thank you Gareth not at all Thank You Me Edwin absolutely will be back with
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you very shortly
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with the next exciting podcast thank you
